Bread-makers Irish Pride and the Marie Keating Foundation have joined forces to launch a new and healthy high-fibre loaf in Ireland.
The new ‘Hi-Fibre Plus Pink Loaf’, launched today by Ronan and Storm Keating, is a delicious white and wholemeal bread enriched with important vitamins and minerals such as fibre, calcium, protein, folic acid, vitamin C and D as well as being naturally low in sugar and fat.
For every ‘Hi-Fibre Plus’ pink loaf sold, Irish Pride will make a donation to the Marie Keating Foundation.
Irish Pride’s ethos is to promote healthy eating and a healthy lifestyle and this new partnership ties in perfectly with the Marie Keating Foundation’s ongoing Your Health: Your Choice campaign which highlights the important message of maintaining a healthy diet and body weight to reduce your cancer risk.
“It’s great to support such a worthy organisation as the Marie Keating Foundation; they are making great strides in cancer awareness and prevention each day. Many Irish families have unfortunately experienced cancer amongst their siblings, partner, friends and parents at some stage throughout their lives. Irish Pride is proud to be designating funds from this partnership to support the Foundation’s School Awareness Program and their Mobile Outreach Service within Ireland.” Declan Fitzgerald, Managing Director of Irish Pride
You can purchase your ‘Hi-Fibre Plus’ pink loaf in stores across Ireland now.